The world has taken up the fight against the coronavirus. We can do a lot globally and individually to reduce the number of illnesses.
Everyone feels the changes in their own lives brought about by the fight against the epidemic. Not only has this caused upheaval in our personal living space, but it has also paralyzed the economy. The effect of the coronavirus is felt in all areas, and the fashion industry cannot escape this.
Everyone now needs the products they need to sustain their living needs. Clothing is not. Clothing stores close temporarily one after another. Because of the restrictions, people cannot come into contact with each other, the employment of employees and the opening of the store are not worth it. In this epidemiological situation, fashion may be pushed into the background anyway, as we are mostly in our homes.
In the current situation, dressing now means dressing at home, if we move out, the mask can be an indispensable accessory. The fashion industry has found itself in a forced position. We still have no idea at all what problem we will face if the coronavirus epidemic further limits us, but we already know it won’t be appealing. It is certain that neither fashion companies will cure patients nor invent the antidote, but Dolce & Gabbana announced to the world by February that the university researching the antidote to the coronavirus would be supported with more financial support to work more effectively.
The Versace fashion house as well as Donatella and Allegra Versace also donated money to China and Italy.
Giorgio Armani also mobilized large sums of money from his own wealth to help Italian hospitals in times of danger. Some of his companies have switched to manufacturing medical clothing to help with health care as well.
In addition to the money-helping fashion companies, Nike, Bvlgari, Hermés and Moncler joined.
Prada isn’t going to be in fashion right now either, as the fashion house has switched to making nightgowns and medical masks.
Not only the big fashion houses, but also the fashion designers try to contribute to the aesthetics by making unique, but fashionable masks, capes, nightgowns and gloves.
(Source: marmalade.co.hu | pictures: pixabay.com)